Senraj Soundar

How Artificial Intelligence Makes Lead Generation Smarter

In 1996, IBM introduced a supercomputer called ‘Deep Blue’ to the world. Deep Blue challenged world...

How to Make Lead Generation Fun With Gamification

Gamification is the application of game playing elements (i.e, point scoring, competition, rules of...

5 Motivational Techniques You Need to Know for Better Lead Generation

The top three trends in the world of B2B sales today are: social selling, account-based marketing...

Part 2 | Account Based Marketing (ABM): Lead Development--Quality, Not Quantity

Don’t Wait for Buyers to Find You -- Go after them with ABM!

PART TWO: PERSONALIZATION,...

Account Based Marketing (ABM): Lead Development--Quality, Not Quantity - Part 1

“Don’t count the people you reach; reach the people that count.” ~ David Ogilvy

PART ONE: What is...

Holy CRM System! The Vatican is doing Social Selling.

South by Southwest (SXSW) is an annual gathering of film, interactive media, and music festivals...

Successes of Combining Sales Acceleration and CRM Systems

What Used to Take Four Days, Now Takes 2 Hours

Winning! “It’s all about the sales team winning,”...

Sales Acceleration Confessions From a Business Leads Expert

Sales veteran Jim Lochry, SVP for corporate development at ConnectLeader, knows how to win. In...

Part 3 | 127 Businesses Talk Sales Acceleration; The CRM System Skinny You Need to Know

Part 3 of 3

Sales acceleration products and services are an application of various technologies to...