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8 Essential Metrics to Manage a High-Performing SDR Team
An elite sales development team is the engine that powers predictable revenue growth. SDRs generate qualified pipelines...
By: Matt Stanton on Jul 24, 2015 7:37:17 AM
Envision Technology Advisors offers best-in-class technology services for businesses and organizations of all sizes. They know technology and understand the value technology can provide a business when properly implemented.
Todd Knapp, CEO and Co-founder of Envision needed a solution to help his inside sales team deal with an ever growing flow of inquiries from their customers and new business prospects. Todd discovered ConnectLeader and when he first heard about the sales productivity gains their customers were realizing, he didn't totally believed it. So he continued researching. But after looking at a number of different sales dialing solutions, Todd came back to ConnectLeader because he found that they were both unique and integrated with Salesforce.com.
Once Envision started using ConnectLeader, they found out there were other benefits. Envision provides data visualization and storage services so they resell equipment from Dell, Cisco, VMWare and others. Envision was able to receive a 30% increase in MDF from Dell because they were able to spell out a structured process using ConnectLeader.
Once Envision started using ConnectLeader, they found out there were other benefits. Envision provides data visualization and storage services so they resell equipment from Dell, Cisco, VMWare and others. Envision was able to receive a 30% increase in MDF from Dell because he was able to spell out a structured process using ConnectLeader.
"Dell is one of our key partners," explains Knapp. " The company you’re working with wants to know you’re spending money the right way. Our MDF with Dell increased 30% because of ConnectLeader. This happened because I went to them and said I want marketing funds. They said what are you going to use it for and I was able to point to a definitive and meaningful process that they were excited about. Very excited."
Knapp also credits ConnectLeader with a major increase in his inside sales productivity. His team was able to use ConnectLeader as the centerpiece for creating a structured selling process.
“You can put a rep on the phone and have them dial 100 people, they’re going to spend a day getting that done, said Knapp. "Or you can put that same rep on the phone and have ConnectLeader dial the same 100 people and get it all done in an hour. I’m picking up an 8-to-1 sales efficiency gain.”
About Envision Technology Advisors
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